curlcombo started long before the brand itself.

What began as a viral styling combo, recognised by many online as the “glycerin girl” routine, quickly became months of constant testing, refining and experimenting to create something more intentional.

While balancing medical school, placements and everyday life, Dawn spent nearly a year formulating and refining the product directly on her own hair, continuously adjusting texture, hold, definition, elongation and finish until it became the foundation for curlcombo.

The goal was never to create just another curl product.

It was to create a styling system capable of moving across the entire spectrum depending on how YOU wanted your curls to feel.

The entire process was documented publicly throughout the journey, building a community around the idea that curls should have more freedom, not more rules.

Alongside the formulation journey, curlcombo was also shaped through a shared passion for curl education, styling and hair health with co founder Thev, a curl specialist whose experience working closely with textured hair helped reinforce the vision behind the brand.

Together, while juggling the demands of medical school and a shared obsession with curls, Dawn and Thev built curlcombo around one core idea:

freedom + simplicity.